Link building software for guest posts and link outreach
Plan your guest posts and link requests in VIPOutreach. Your pitches go out from your own mailbox, and the replies wait in one inbox. When a post goes live, add the URL, and VIPOutreach checks that the page links to your site.
- Free plan
- Sends from your own mailbox
- No credit card
How a link building campaign works
1. Find sites
Find sites that take guest posts
Search Google for your topic plus "write for us" or "guest post". Or pull the sites that link to a competitor, because they might link to you too.
A finder repeats the search every day or every week and only adds pages that are new.
- Each site is added once per project
- The page that was found goes into the pitch
- Upload your own lists as CSV, for free
2. Sort them
Keep the sites that are worth an email
Check the domain rank, referring domains and visits of each site. You can ask for these figures or let VIPOutreach get them for each new prospect. Then approve or reject the sites in To review.
Add your own fields, like Topic or Accepts guest posts. AI can suggest the values with a reason, and you decide what to keep.
- Up to 2 credits per website for metrics
- Filter the list by any field
- Rejected sites never get an email from that campaign
3. Find the editor
Get the right email address
Find email looks on the site and in Hunter, then checks the address. You pay only for the steps that finish, up to 7 credits per prospect.
When a site has several contacts, you pick the person who gets the email. Addresses that look risky wait for you.
- Bounced and unsubscribed addresses are skipped
4. Write the pitch
Pitch each site on its own
Write the first email and the follow-ups once. For each site you can add the page you read and why you're writing to them, and the email uses those details.
AI can write each first email from your offer and up to three pitches that worked for you. Then you read the emails and schedule them.
- Placeholders for the name, the site and your pitch
- Templates you can use in other projects
5. Send
Send from your own mailbox
Your pitches go out from your own mailbox, like Gmail or Outlook, as normal emails. For follow-ups and campaigns that send on their own, you set the sending hours and the daily limit, and VIPOutreach leaves a gap between emails.
A new mailbox starts with fewer emails a day. Follow-ups stop as soon as the editor replies.
- SPF, DKIM and DMARC checks for each mailbox
- Tests for blocklists and inbox placement
- Open tracking stays off unless you turn it on
6. Get the link
See which links went live
When the post is up, mark the prospect as Post live or Link live and add the URL. VIPOutreach opens the page and checks that it links to your site.
The Results tab shows what you got each month. Add the price if you paid for a post, and export it all as CSV.
- Check again later with one click
- Turn a won site into a deal for repeat business
Don't pitch the same site again too soon
VIPOutreach remembers who you wrote to, also from before you used it.
- Import the sites from your old spreadsheet, with the date and how it went.
- Campaigns skip sites you wrote to in the last 90 days, or whatever period you set. Sites that said no stay out for good.
- Unsubscribes and hard bounces block the address in all your projects.
Who is it for?
I've built links since 2003, for my own websites and for clients. The tools I could buy were made by people who didn't build links every day, so more than ten years ago I wrote my own. VIPOutreach is the newest version of that tool.
Questions about link building
What can I search for?
Anything you would type into Google, like your topic plus "write for us" or "guest post". Each search costs 1 credit per 10 results, and VIPOutreach adds each site only once per project.
Where do the backlinks and site metrics come from?
From DataForSEO. Competitor backlinks list the sites that link to a competitor. Site metrics are domain rank, referring domains and visits, at up to 2 credits per website.
Can I track paid placements?
Yes. When you mark a prospect as won, you can add the URL and the amount. The Results tab adds the amounts up per month and currency, and you can export them as CSV.
Does VIPOutreach keep checking that the link is still there?
It checks the page once when you add the URL, and again each time you click Check again. It does not watch the link over time.
Can I bring my old outreach spreadsheet?
Yes. Under Blocklist, Contacted before takes a CSV with the email or domain, the date and the outcome. Campaigns then skip those sites inside their re-contact window, and sites that said no are skipped for good.
Our guide to link building outreach explains how to find sites and write your pitch.
Ready to send your first pitches?
The Free plan includes one mailbox and one project, with no end date.