Linkable Assets (Types of Content)
Case Studies
Do you want to build credibility and earn the trust of prospective customers? Start writing convincing case studies. A case study is…
Controversial Content
Controversy sells! It generates an emotional response that gets people talking. If you want your content to ignite discussions, drive organic traffic…
How-To Guides
Do you know that since 2004, the number of searches including the phrase “how to” has grown by more than 140 percent?…
Complete Guides
Instead of creating individual pages for each exact keyword of a topic, you create one page that bundles all the content. In…
Shocking Content
Do something incredible or shocking. Have you ever clicked on an article on the Internet because the headline promised you something big…
Curated Rankings
Curated rankings are hand-curated rankings of individuals, companies, or teams. Lists of this kind can be objective and based on certain calculated…
Curated Content
Content curation refers to compiling third-party content from various sources in a meaningful way. Like a good art curator, you collect the…
Blog Interviews
You want to spice up your blog with an interview? That’ s a brilliant idea! Interviews are always a great read -…
Pillar Pages
A Pillar Page is a page on your website that covers a specific topic in detail. With a pillar page, you can…
Tangential Content
Tangential content is content that is related to your topic but does not directly address your core topic and, most importantly, is…